QUESTION OF THE WEEK: Which Is the Most Used “Buy Now Pay Later” Service Provider in the US?
Afterpay is the most used Buy Now Pay Later (BNPL) service provider in the US, according to Coresight Research’s recent survey. Almost 25% of BNPL users had used Afterpay in the past 12 months. Additionally, response levels suggest that the average BNPL shopper uses more than one BNPL service.