QUESTION OF THE WEEK: How Much Do Chinese Consumers Contribute to the Global Luxury Goods Market?
Chinese consumers accounted for 35% of total worldwide sales of personal luxury goods in 2019, up from 33% in 2018; Bain forecasts this share to reach 46% in 2025. Using Bain data, Coresight Research estimates that 70% of the total luxury spend by Chinese consumers in 2019 was outside of China.