VisuWall at a Glance
VisuWall is an online business-to-business marketplace that simplifies the media buying process and seeks to monetize vacant commercial real estate. Brands can use the marketplace to find vacant storefronts for in-window advertising. The company describes itself as a physical-to-mobile ad platform, which means advertisers can place a static image in-window and through geofencing and/or branded app integration, send a digital ad to mobile devices within the zone of the windows. The company integrates computer vision technology, allowing advertisers and brands to measure foot traffic and other metrics.
[caption id="attachment_77871" align="aligncenter" width="532"]
Source: VisuWall Technologies Inc[/caption]
What Problem Is the Company Solving?
Traditional advertising is out of sync with the metrics that digital media can provide with ease. Vacant storefronts are common across the U.S. and vacancies last an average 18-24 months, costing the industry $9.2 billion in lost revenue annually. VisuWall provides a tool for landlords to generate some revenue from space that otherwise goes unused.
Headquarters
New York City.
Funding Stage
Seed ($1.5 million)
Business Model
VisuWall aggregates the supply on its custom marketplace and makes it accessible with a media rate shared with landlords. VisuWall also offers data analytics and reporting services.
Management Team
Kobi Wu, Founder & CEO.
Company Outlook
VisuWall is developing the marketplace and dashboard for planned launch in April 2019.
RetailDeep at a Glance
RetailDeep is a facial recognition platform for brick-and-mortar retailers. The Canada-based startup has built a compact, easily installed sensor that lets retailers use facial recognition to identify shoppers as they enter a store. The solution enables several potential applications, including: recognizing VIP customers, card-free loyalty programs and a new source of store performance metrics. When a customer walks into the store, the retailer is notified via mobile, desktop or wearable and tells the retailer who the customer is, what the customer has purchased and suggest what the customer could buy today.
[caption id="attachment_77873" align="aligncenter" width="664"]
Source: RetailDeep[/caption]
Headquarters
Halifax, Nova Scotia, Canada.
Funding Stage
RetailDeep participated in XRC Labs Cohort 6 Demo Day 2018.
Management Team
- Dr. Hai Hu, CEO and Chief Scientist.
- Dr. Changhai Jiang, CTO and Lead Engineer.