DIpil Das
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- The US apparel and footwear industry is fragmented, with the top five apparel brands accounting for less than 15% of US apparel and footwear sales, according to Coresight Research estimates. Looking at the three-year market share growth of the top apparel and footwear brands, we identify that the athleticwear and casualwear categories are the biggest winners.
- By brand, NIKE, Under Armour and Levi’s are the top three brands that US shoppers bought clothing or apparel accessories from in the three months ended February 7, 2022, according to a Coresight Research survey. The results demonstrate the continued casualization trend in apparel shopping, with categories such as activewear, denim and casual apparel winning consumers.