Costco Wholesale’s April Comps Showed Double-Digit Growth
Costco’s April same-store sales were up by 10.9% year over year, beating the consensus estimate of 8.3%.
The company reported that the April retail month had one more shopping day compared with the same month last year, positively impacting monthly sales by 1.5%–2.0%.
Costco’s comp traffic for April was up by 5.0% worldwide and up by 4.9% in the US. This included the positive impact from the holiday shift.
Within the US, the strongest sales regions were the Southeast, Northwest and Bay Area. Internationally, in local currencies, the company saw the strongest results in Mexico, Japan and the UK.
Cannibalization negatively impacted other international markets by 200 basis points and negatively impacted the US market by 50 basis points.
Food and sundries were positive mid-single digits. Departments with the strongest results were tobacco, sundries and coolers. Hardlines were up high single digits year over year. Better-performing departments were office, tires and majors. Sales in majors were up by the mid-teens, led by appliances, TVs, computers and tablets.
Softline comps were up by high single digits for the month. Better-performing categories included apparel, small appliances and jewelry. Fresh foods were up low to mid-single digits. The better-performing departments were service deli and produce.
Costco’s e-commerce sales for April were up by 43.1% year over year.
L Brands Reported Flat Comps Overall and Mixed Results at Brands Level
L Brands’ comps were flat in April. Victoria’s Secret’s comps were down by 2% and Bath & Body Works’ comps were up by 6%.
L Brands’ merchandise margin rate was down significantly in April, mainly because of additional promotional activity at Victoria’s Secret.
The 2% decline in comps for Victoria’s Secret’s was because the decline in Lingerie and PINK more than offset the growth in Beauty.
At Bath & Body Works, comps were up by 6% in April and the merchandise margin rate was flat year over year.
The company said that April comps were negatively impacted by this year’s early Easter by about 3 percentage points.
Buckle Reported Negative Comps
Teen retailer Buckle saw an overall comp decrease of 3.4% year over year in April.
Total sales were up by 0.5% year over year in the men’s business. Men’s represented 49.5% of total sales versus 47.5% in April last year. Price points were down by 0.5%.
Total sales for the women’s segment were down by 6.5%. The women’s segment accounted for 50.5% of total monthly sales versus 52.5% last April. Price points were down by 2.0%.
April total sales for accessories and footwear were down by 5.0% and up by 1.0%, respectively versus April last year, and represented 8.5% and 7.5% of sales, respectively. The average accessory price point was up by 2.0% and the average footwear price point was up by 5.5%.
The Early Easter Affected Cato’s Same-Store Sales
Cato reported April sales of $71.8 million, a 11% decrease year over year. Comps were down by 6% in the month.
The company said that April sales were impacted by the shift of Easter from April last year to March this year. Combined sales for March and April increased by 1% versus the same period last year.
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