The consumer packaged goods (CPG) industry is facing unprecedented challenges in product forecasting as the pandemic has driven significant shifts in consumer preferences, the acceleration of digital shopping, a challenging physical environment, and unprecedented volatility in demand coupled with significant supply-chain disruptions.
Join Coresight Research CEO & Founder, Deborah Weinswig, and Prevedere Founder & CEO, Rich Wagner, as they explore top trends and predictions for the US CPG industry and discuss how companies can navigate in the coming year, including:
1. The increasing importance of product personalization, direct-to-consumer, sustainability and more
2. How CPG companies can navigate the variability in consumer shopping given lasting effects of the global pandemic
3. The power of AI modeling and forecasting solutions for driving effective product and scenario planning decisions